Having executed more than 5 Global digital on pack promotions in over 30 countries and millions of packs with Upstream and Momentum, Nestlé Fitness has launched yet another innovative promotion. With every purchase of Fitness cereals, consumers gain access to The Fitness Meal Planner which allows them through a number of sophisticated digital tools to embark on a custom made weight loss and fitness plan.
Promotional packs are now on shelf in Italy, Portugal, Spain, Austria, Belgium, Finland, Norway, Switzerland, Thailand, Philippines and Poland.
